BEGIN:VCALENDAR PRODID:-//hacksw/handcal//NONSGML v1.0//EN BEGIN:VEVENT DTSTART;TZID=Europe/London:20160416T140000 DTEND;TZID=Europe/London:20160416T150000 LOCATION: SUMMARY:Putting the Soul Back into Business - book launch DESCRIPTION: METHOD:PUBLISH END:VEVENT END:VCALENDAR